Our Brands

Being leaders within the national field in the Tuna and Sardine categories, PINSA Comercial has 4 main brands to satisfy different consumers and with a great variety of products to cover different consumption moments.



Is the brand that through leadership for innovation, communication and sales growth, generates greater value for clients and consumers. Besides having an extensive portfolio of products with better quality for different consumption occasions, it is a recognized brand with the majority part of the Mexican Republic and one that has presence within other countries in America.

El Dorado

Is the brand with the best quality-price ratio within the company, which turns it into a preferred brand for those who look after their economy, being mostly relevant in the southeast region of the country.


A brand with great tradition, with consumption inherited for its consistent quality and authentic Pacific region origin where it possesses solid leadership that starts expanding to other territories within the country because of its legacy of trust, closeness with the consumer and average price.



Keeps breaking patterns, introducing fresher options in the category with ITS frozen products line and a wide portfolio that today ranges from meat medallions and patties to small cubes and minced tuna meat, that can be found on all NATIONAL SUPERMARKET CHAINS



With a recent incursion in the Sardine category since 2016 Dolores participates in this category with products of great quality, from the traditional 425g oval-shaped can to the 120g Gourmet Sardines can, by Dolores Select brand, for different consumption moments.


A brand of great tradition with a more convenient price, but with great quality, Portola is launched to serve different channels and consumers in the national market.

Our Group